Potato Head Family Opens Kaum Jakarta

Potato Head Family is proud to launch the third outlet of Kaum in Jakarta to the public on Monday, 22 May 2017. Housed in a modern space in Menteng, Kaum Jakarta is the flagship outlet and presents curated lifestyle experiences that showcase Indonesia’s culinary and cultural heritage in a new, modern context. Through Indonesian cuisine as well as contemporary and innovative cultural programming, which includes collaboration with creative individuals and groups from the realms of music, design, craftsmanship and art, Kaum Jakarta caters to audience of all ages and strives to inspire guests from across generations to appreciate as well as celebrate Indonesia’s rich and diverse culture. Kaum, which means “clan” or “tribe” in Bahasa Indonesia, pays tribute to the more than 600 ethnic groups that make up Indonesia. The culinary collective behind Kaum, explored the vast islands of Indonesia and worked closely with remote tribal communities and independent local producers in its quest to develop Kaum’s menu and discover Indonesia’s rare and almost-forgotten ingredients and cooking techniques.

Kaum was first introduced in Hong Kong in May 2016, and has been included in the prestigious “Michelin Guide Hong Kong & Macau 2017”. In March 2017, Kaum Hong Kong took part in the acclaimed “Taste of Hong Kong” dining event alongside Michelin-starred restaurants. It was the only Indonesian cuisine participant, reiterating its international culinary mission to introduce the country’s rich and diverse flavours to a global audience. Potato Head Family launched the second outpost of Kaum at Potato Head Beach Club in Seminyak, Bali, in October 2016. Kaum Jakarta’s menu reinstates the fundamental focus of Indonesia’s culinary heritage – incorporating the highest-quality, regionally sourced products from small-scale, responsible producers and tropical indigenous ingredients. The menu incorporates signature dishes from Kaum Hong Kong and Kaum Bali, highlighting the archipelago’s rich and varied culinary traditions and cooking methods from Aceh to Maluku, and also features special dishes, available only at the flagship outlet in Jakarta.

For more information visit www.kaum.com